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Business Writing Today: A Practical Guide, by Natalie C. Canavor
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Confident writers succeed. Whether you aim for a career in the business, nonprofit or government world, good writing equips you to stand out.� In this accessible and reader-friendly book, Natalie Canavor shares a step-by-step framework to help you write strategically, win opportunities, and perform better on the job. You’ll know what to say and how to say it in any medium from email to blog, cover letter, proposal, resume, report, website, tweet, news release, and more. You’ll discover practical, grammar-free techniques to improve all your writing and learn how to recognize and fix your own problems with clear demonstrations. Business Writing Today, Second Edition, gives you tools, techniques and inside tips drawn from the worlds of journalism, corporate communications and public relations.� It prepares you to better understand the business world and communicate in ways that achieve your own immediate and long range goals in today’s highly competitive work environment.
- Sales Rank: #236917 in eBooks
- Published on: 2015-04-22
- Released on: 2015-05-05
- Format: Kindle eBook
About the Author
Natalie Canavor is a business writer, author and communications consultant whose background includes journalism, magazine editing and public relations. Throughout her career she has originated programs to share the benefits of good writing. Today she conducts workshops on writing-for-results for business audiences and teaches Corporate Communications Writing at New York University.
A specialist in strategic messaging, she helps businesses tell their stories effectively through print and online media. Her own byline has appeared on hundreds of features and columns in the New York Times, Newsday, Communication World and a host of business and technical publications. She also wrote a six-year column on better writing for the International Association of Business Communicators’ CW Bulletin, read online by 16,000 professionals worldwide.
As a national magazine editor she created four successful start-ups, including Today’s Filmmaker, Videography, and Technical Photography. As a corporate communicator, she built and directed a 14-person department for New York State’s largest educational agency. She counseled top management and local school leaders on communication strategy, oversaw all print and e-media, and developed communications-skills training programs.
She is co-author of a popular book for businesspeople, The Truth About the New Rules of Business Writing; and earlier, wrote the best-selling How to Market Your Photographs. Her work has earned dozens of national and international awards for articles, video scripts, web sites and publications. She is former president of the International Association of Business Communicators/Long Island, which recognized her as Communicator of the Year, and a founding officer of IABC’s Heritage Region.
Most helpful customer reviews
1 of 1 people found the following review helpful.
Strategic Communications Student
By Amazon Customer
Canavor discusses business writing in her book for strategically inclined students, but more importantly, she embodies this professional writing in her own writing. She does not waste the reader's time with fluff and rhetoric. Instead, the book is clear and concise maximizing your knowledge of how to plan and execute writing for today's business world.
0 of 0 people found the following review helpful.
Great book for improving your communication and writing
By Amazon Customer
We live in a digital age that has made excellent communication simultaneously more difficult and more important. As a result, writing is more important than ever. This means learning how to write, and specifically how to write in the business world, is essential.
Canavor's book is here to help, acting as an excellent guide for improving your writing. Whether you're just starting your career or a CEO, learning to improve your writing will only help better your professional self. Whether it is an email to your boss, a message to your employees, or an important document for your business, learning to write is extremely valuable and Canavor has ways to help.
Business Writing Today teaches ways to be clear and simple, because simple writing is better customer service, while also remaining engaging, warm, and empathetic. Her book is engaging, informative, and provides excellent tips and strategies.
We used this book for learning to write in a college course and it was very helpful. Her writing encompasses everything she aims to teach.
0 of 0 people found the following review helpful.
Engaging Text
By Declan O'Hern
Canavor's text follows the advice she describes -- be clear, concise, and know your audience. As a college student reading this for a three week course on public relations writing, I felt my needs were addressed. Rarely would I drift to social media or Netflix reading her chapters on personalizing emails, finding the correct tone and organizing professional writing. While the subject in itself is riveting, Canavor's enthusiastic voice and use of relevant examples connected my professional goals to her text, leaving me engaged and knowledgeable by the last sentence. For anyone looking to improve his writing, as an experienced businessperson, college student or aspiring public relations professional, Business Writing Today is a must read.
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